About Us

Extended Reach Florida is a digital publication highlighting the businesses, people, and places shaping the Sunshine State. From infrastructure and real estate to lifestyle, tourism, and local innovation, we tell the stories behind Florida’s economic and cultural momentum — one article at a time. Founded by Paul Rutledge and Joseph Maguire, the publication combines professional reporting, photography, and creative design to deliver an authentic look at Florida’s growth from coast to coast.

Paul Rutledge is the founder and owner of Extended Reach Florida, as well as a senior broker with LQ Commercial Real Estate. With deep roots in Florida’s business and development community, Paul brings decades of experience in commercial real estate and a passion for connecting opportunity with insight.
His vision for Extended Reach Florida is simple: to create a platform that not only informs but also drives collaboration across Florida’s rapidly evolving markets.

Joseph Maguire is the creative force behind ElephantMark LLC, an award-winning branding and design agency based in Sarasota. As co-founder and editor-in-chief of Extended Reach Florida, Joseph leads the publication’s creative direction, editorial strategy, and digital design. He has a background in journalism, marketing, and storytelling — using his design eye to make every story visually engaging and accessible for readers statewide.

Zach Ellis covers Florida’s business, infrastructure, and commercial trends. He blends data-driven reporting with local market insight, helping readers understand the economic forces shaping their communities. From growth corridors to small-business success stories, Zach brings clarity and context to Florida’s expanding economy.

Meg Rutledge leads Extended Reach Florida’s lifestyle and community coverage, focusing on local culture, wellness, and people-driven stories. Her writing bridges the gap between Florida’s booming development and the communities living within it. Meg’s features celebrate the creativity, resilience, and warmth that define the Florida lifestyle.

JP Rutledge contributes coverage on sports, culture, events, real estate, and community events that highlight leadership and teamwork across Florida. His perspective celebrates the next generation of Floridians making an impact through the arts, real estate, education, and service.

To deliver credible, visually engaging journalism that connects Floridians with the ideas and individuals shaping the state’s future — fostering understanding, investment, and pride in Florida’s continued growth.

Website: extendedreachflorida.com
Email: editor@extendedreachflorida.com
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